VoD & Social Web – some basics

I have written before about why basic education about digital is needed.

This diagnosis was not only one of the significant results of my Master Thesis. I also experience every day in my work that many people know very little about computers, the internet etc. Basic knowledge is lacking.

There are many reasons for this lack of knowledge. One of these reasons: there is a lot to learn and there is tons of “learnable” stuff around. Even if you wanted to start learning today, you may not know where to start.

Because: How do you know what you should learn if you don’t even know what you could learn?

The presentation I have given last week for FOCAL to Swiss film industry people has been conceived with exactly this logic in mind, i.e. with respect to the state of knowledge about digital I have been observing within the last years. The very positive feedback I received afterwards by the participants themselves – which is always appreciated – has been encouraging.

Don’t get me wrong: these professionals know their trade. Some of them have decades of experience in the film industry. However, their trade is not what it used to be: digital has been – and will keep! – changing this industry in a profound way. And it is more difficult to take step two if you have never taken step one…

Here are the presentation “slides” [in German only – well, with a lot of English expressions anyway]:

PS: My part was only one piece of the puzzle: I’ve had 4 great co-presenters. A follow-up article on the entire workshop is coming soon to a theatre near you website well known to you.

Top picture by S Richards Photography

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